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ON DEMAND WEBINAR:

How to create deeper customer connections through first-party data

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What's happening:

As Google Chrome prepares to eliminate third-party cookies by the end of 2024, brands must find innovative ways (like Data Clean Rooms) to deliver better customer experiences and drive marketing effectiveness in a world where privacy is paramount. 

In the first of our Retail Realities series, join leaders from InfoSum, ITV and Nectar360 where you’ll discover how to activate your first-party data strategy and gain competitive advantage.

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What's in it for you:

Join the conversation to learn:

  • New approaches to first-party data strategy to help you achieve sustainable growth
  • What is meant by a 'Data Clean Room' and how it can power data collaboration
  • How to safely and securely  unlock value from your customer data
  • How Data Clean Rooms enable effective marketing measurement
  • How to build business and use cases for investment.

Fill in your details to access the webinar:

Who you'll hear from:

Maria Thorpe, Head of Data Science at 26

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Nick Henthorn, SVP Sales, UK & Europe at InfoSum

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Ross Partington, Deputy Digital Controller at ITV

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Paul Floyer, Digital Commercial Director at Nectar360 (Sainsbury's)

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Alex Blaikley, Commercial Director at 26

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Want to talk?

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